From Autoblog:
Our car-culture obsessive friends over at Jalopnik traveled into the bowels of FoMoCo to get some exclusive playtime with the Sync, the infotainment progeny of the Ford and Microsoft partnership.
You can view the first installment, as Ray Wert sits down with one of Ford's techy PR people for a demo and comes away more than just impressed. Once you see the video, you'll understand why, as the Sync seemed to make everything look, well, easy. Does it get any simpler than just plugging any USB equipped music player (or simple flash drive) into a port in the armrest, speaking the name of the song and then forgetting about it?
Just the fact that they got a speech recognition function to work is enough to impress, but what if you don't have your iPod isn't at, but you're Bluetooth phone can stream music? Even simpler. The system integrates with the phone and, as long as you have Microsoft Windows Media Player and an internet connection, you can stream whatever you like: music, talk radio, our podcasts and whatever else you can find online.
